It’s a continuous high and low. We receive an award on one moment, an important client becomes non-responsive on the next. We get a nod from a major client, one of our engineers leaves for a multinational on the next. If you like roller coster ride, bungee jumping, adrenaline rush, horror film or something of that sort, you gotta love the ride on a startup.

No guarantee of a paycheck at the end of the month, you punch your ATM card not to see the account is topped up by an invisible one. You got to plan for your next dollar, but you never know where it is coming from. Usually it comes from an unusual source. Boy! You gotta love this one.

So, how do you survive these? You must know how to dream. Dream of a glorified future on the expense of the bumpy road ahead. That’s the entry barrier to this territory. That’s why it is not everybody’s cup of tea.

Published On: November 5th, 2010 / Categories: Blog, Insight to Industry, Shaer on Business / Tags: /