Which eye-catching element attracts you most when you see a graphical work? Think for a moment! … I am sure the answer will be nothing other than Typography. Yes, it is the most essential part of the design that designers can’t ignore if they want to get meaningful output from a design.
What is Typography?
If I say in a simple way, it’s a style of writing any letter in a way to make the design attractive & meaningful to the people. Typographers should know its laws and inner workings for creating quality designs.
See which one looks better?
Some Tips on Typography
A few things that you should remember in web typography are-
Selecting Fonts
Try to avoid bad fonts which do not look good on your design. The worst font can make your beautiful designs worse too. Mainly it conveys the important information that is needed for the design. The right choice of fonts can make the design very clean & impressive to its viewers. Therefore selecting the best fonts is very necessary for the designers.
Avoid Too Many Fonts
Viewers will be distracted if you use too many fonts in a single design. Designers must not want their audience to be distracted. Are they? So be aware of it. Making creative designs by using minimum fonts and colors is the main challenge for designers.
Kerning
You should care about ‘Kerning’ especially to design logos or headlines. The process of adjusting the spaces between letters in a way that makes you pleased to see is called kerning. Different fonts require different spaces.
Readable & Legible
It should be easily readable. If readers find it complex to understand, it will create a negative impact on the design. However, it should be meaningful too.
Typography can play a vital role in making you successful in creating beautiful web designs. It helps to generate a visual hierarchy. It makes text easier to read. People will love it if you can make them understand what you are trying to say through your design. So don’t take it for granted.
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